👩‍🎤 What is Squadra?

Squadra is built for freelancers, entrepreneurs and independent professionals. Independents are expected to act as one-person businesses, except they don’t have a marketing department, a sales department, project managers or a strategic board. Squadra aims at filling this gap.

It gives you:

A Notion workspace (the one you are reading) that becomes your single place to run your business. It includes a CRM, a task board, a repository for marketing content, and more.
A team of AI agents that work inside this workspace. They are powered by the Squadra engine, which is optimized to build the “memory” of agents at each interaction, so that they know everything relevant about your business and obejctives, and keep building things that compound.

Squadra’s approach is simple: “digital workers” perform best when they have the same conditions as a great remote team: shared tools, a shared rhythm, clear rituals, and strong alignment between your offer, strategy, marketing, and sales.

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👾 Interacting with your Agents

👕 Introducing La Squadra

Aside from 👩‍🎤 You, the team currently consists of four AI agents that will help skyrocket your business.

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Each agent comes with a core expertise (and personnality) and core responsibilities :

Current responsibilities of the agents are in colors in the table above ☝️
Future responsibilities will be deployed in Q2 2026, and are marked in grey .

New agents are currently being trained to join Squadra; you can expect legal and admin support, accounting, as well as more calibrated sub-agents working for your front agents for website generation, brand image generation, etc.

Refer to the ‣ for more information.

💬 Conversations & Memory

Large language models cannot “remember” everything by default. They need context.
Squadra continuously builds that context, so agents have the right information at the right moment.
Example: when writing a social post, Clio needs to understand your business strategy, your marketing strategy, recent posts, and your tone of voice.
As you can write concurrently on several tasks with one agent, you might sometimes use separate conversations for these different tasks – or agents themselves might open new conversations to warn you they are working on something new. Be careful to carry tasks in a specific conversation to their end, as separate conversations are consolidated only at the end of a task (see Tasks & Conversations for more details).

⛅️ What your agents typically work about

Agent	⛅️ Daily	📅 Weekly	🌒 Monthly
Mercurio,
Personal Assistant	• Creates new tasks for other agents
• Drives daily rituals, including daily syncs with other agents	• Closes the week (wins, issues, dropped tasks, reconducted tasks)
• Plans next week according to capacity	• Post mortem on work processes (what worked, what did not, what needs updating)	—
Minerva,
Strategy Coach	—	• Monitors market trends	• Reviews objectives
• Assess overall strategy performance	• Sets quarterly objectives
• Challenges positioning based on performance
Clio,
Marketing Manager	• Writes short posts and publishes on Linkedin
• Gathers analytics from Linkedin	• Writes strategic content (case studies, website, etc.)
• Defines the weekly editorial calendar	• Sets the monthly marketing plan
• Reviews campaign performance
Orfeo,
Business Developer	• Syncs CRM and mailbox (on-demand only, reachout to [email protected])
• Handles inbound requests
• Researches leads and prepares the user for sales calls	• Manages the sales pipeline
• Enriches the sales playbook (proposal template, objections, sales deck)	• Evaluates sales performance
• Updates sales strategy (lead qualification, sales playbook)

📑 Your workspace in Notion